Marketing, especially online marketing and social media, has really taken off over the last year. We've seen complexities rise alongside opportunity, and now, marketing and PR professionals need new skills, knowledge, and tools. The first New Marketing Summit event took place in 2007 at the Harvard Club in Boston. You need an understanding of the various new tools out there, and a strong strategy to deliver marketing and PR value to your clients.
Chris Brogan came to CrossTech Media to run this event (among other things). He brought in renowned authors and experts David Meerman Scott and Paul Gillin as business partners and conference co-chairs. Together, the three are crafting a new type of conference around you, the community of professionals looking to expand your knowledge and deliver more marketing value from your online efforts. Starting with this October event in Boston, and then expanding globally to San Francisco, Dallas, and Milan, Italy for 2009, this series of events is your chance to build business capabilities, meet industry leaders, and plan your future.
Click HERE to register now
This conference is being created by visionaries Chris Brogan, David Meerman Scott and Paul Gillin, together the New Marketing Labs' Lab Rats. Chris, David and Paul are globally-known thought leaders and write and speak frequently on new marketing. Two days isn't much time for all of the information they would like to share - and the New Marketing Summit community is so much bigger than just two days together. Check out the agenda here, sign up online for Project Dogfood, share your thoughts and discuss what's on your mind now and throughout the Summit season.
Check out the up-to-date Agenda for New Marketing Summit
Boston, the original home to the New Marketing Summit will play host again in 2009, and will be joined by programs in San Francisco, hot bed for e-commerce and web tools developers; Dallas, the crossroads of America business and home to some of the largest e-commerce; and Milan, Italy – with a strong base of advertising businesses in Europe and home to a number of broadband and marketing programs.
New Marketing Summit is both a global thought leadership series and a series of regional gathering with showcase demonstrations designed to support the marketing community across the calendar and across the globe.
- San Francisco:
April 28 - 29, 2009
Hilton - Financial District, San Francisco, CA
- Milan:
May 14 -15, 2009
Palazzo Turati, Milan, Italy
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Dallas:
May 27 - 28, 2009
Dallas Convention Center, Dallas, TX
- Boston:
September 30 - 2October 1, 2009
Gillette Stadium, Foxboro, MA
The Summit is designed with the client and the service provider in mind. Sessions and presentations are highly interactive so marketing executives from the client side - medium and large businesses, public relations managers - will find valuable ideas and action-oriented information. On the agency side we will help you build out the practices better, engage the customer and their communities more, and gain a much deeper understanding of where marketing is headed and how best to position yourself, and your clients for this changing world.
Marketing managers, public relations managers, agency account team leaders, creative managers, web site managers, community development managers - and many of the new titles being used to best represent your company or agency's spin - this is THE conference for you.
It's time to take the next step in understanding 'new marketing'. Join Project Dogfood (www.projectdogfood), learn AND contribute. And sign up for the Summit. This is just the beginning - you will become part of the New Marketing Labs world, complete with blog feeds, an ongoing newsletter packed with ideas, thoughts and musings from the best names in marketing, and access to the best and the brightest. It all starts in Foxboro, MA in October, but the global New Marketing Labs program will connect YOU with peers and visionaries around the world.